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Your search for "Marketing" returned the following 3 expert(s):

CRICK, David »


Full professor
Telfer School of Management

Contact information:

Office: 613-562-5800 (4916)
E-mail:

Preferred method s of contact:

E-mail, Office Telephone

Research information:

David Crick is the Paul Desmarais Professor of International Entrepreneurship and Marketing. He has 27 years of experience in business schools in the UK and New Zealand before coming to Canada with a further 6 years of full time experience in industry plus various consultancy roles and visiting positions in a number of countries. David's expertise lies at the intersection of entrepreneurship and marketing; especially lean start-up firms with a desire to internationalize. He has also worked with firms owned by members of minority communities.

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English only

MADILL, Judith »


Judith Madill

Paul Desmarais Professor
Full professor
Telfer School of Management

Contact information:

Office: 613-562-5800 (4740)
E-mail:

Preferred method of contact:

Office Telephone

Research information:

Research focuses on (1) Social Marketing - using marketing to achieve social "good";  (2) Entrepreneurship and Marketing - with current research on effectively utilizing web technology in small and medium size businesses, (3) Social Entrepreneurship - role of innovative organizations trying to help solve social problems, (4) Sponsorship - examining how sponsorship relationships work.

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Language preference:

English only

MULVEY, Michael »


Michael Mulvey

Associate professor
Telfer School of Management

Contact information:

Office: 613-562-5800
E-mail:
Website

Preferred method of contact:

E-mail

Research information:

Michael Mulvey is an Associate Professor of Marketing at the University of Ottawa. His research examines how meanings influence consumer decision-making, with a focus on branding, retail, and quality-of-life experiences, including travel and leisure. He develops methods to analyze brand associations and consumer sentiment, often applying qualitative and text analytics. A frequent media commentator, he offers insights on consumer behavior, retail trends, and accessible travel, with a strong emphasis on inclusion, empowerment, and protection for vulnerable populations. For details, including a list of 350+ interviews: https://sites.google.com/site/profmulvey/in-the-media

Area(s) of expertise:

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Language preference:

English only, French: can discuss context for stories, but no live interviews (lack of verbal fluency)